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IOS

Developers Frustrated at Apple for Just One Day's Notice To Submit Apps Ahead of iOS 14 Release Today (mashable.com) 31

While developers have had access to beta versions of the software updates since June, many were caught off guard by Apple's much shorter notice of the final releases. By comparison, Apple started accepting apps built for iOS 13 on September 10 last year, over one week before the software update was released on September 19. From a story yesterday: "I think a lot of developers won't be sleeping tonight or will instead just give up and opt to release [their app] when they want to, instead of alongside the new OS," said iOS developer Shihab Mehboob in a message. "Apple has seemingly out of the blue decided to surprise developers with no real warning or care." [...] "Without advance warning like this, nothing is ready," a developer at High Caffeine Content, Steve Troughton-Smith, told me. "Developers aren't ready, the App Store is't ready, and everybody is rushing to react instead of having the chance to finish their apps properly." Steve ran through the normal iOS release process with me. Apple usually gives third-party app developers a heads up of about a week before the official public release of a new iOS. The company puts out a "Golden Master" copy of the new iOS and Xcode developer tool before the latest operating system is officially released to the public. This gives iPhone app developers the time they need to make sure the apps they've been building for the beta releases of the new iOS actually work on the final version. Sometimes there are critical bugs that are only revealed or could only be fixed at this point in the process.

The extra time can also be used to add new features for any new devices announced at the Apple Event. Apple's approval process for apps also takes some time, so developers have that week to make sure they submit in time to guarantee their work will be in the App Store for the iOS release. "Gone are the hopes of being on the store by the time users install the new iOS 14 and are looking for new apps. Gone is the chance to get some last-minute fixes into your existing apps to make sure they don't stop working outright by the time users get to upgrade their OS," explained Steve. "There are some developers who have spent all summer working on something new, using the latest technologies, hoping to be there on day one and participate in the excitement (and press coverage) of the new iOS," he continued. "For many of them, they'll be incredibly upset to have it end like this instead of a triumphant launch, and it can dramatically decrease the amount of coverage or sales they receive."

IOS

What To Expect At Apple's 'Time Flies' Event (macworld.com) 34

On Tuesday, Apple will hold its annual September event called "Time Flies." Unlike in previous years, the company is not expected to announce new iPhones as they have reportedly been delayed "a few weeks" due to the pandemic. Macworld reports on what we can expect to see announced instead: Apple's invitation was light on details, as always, but it's hard to look at its "Time Flies" tagline and think that this won't mean showing off new models of the Apple Watch. Presumably that means a Series 6, but rumors have also circulated around an additional lower cost model to replace the aging Series 3. [...] While the iPad Pro received a minor update this past spring, the midrange iPad Air has remained unchanged since March 2019. Eighteen months is about the refresh cycle for iPads these days, so a revamped Air seems like a pretty good bet for this week's event. [...] There also remains the question of the iPad mini, last updated at the same time as the Air. It could very well see a similar update to stay in step with the Air, but given that Apple has often let the smaller tablet lie unchanged for years at a time -- which it seems to do with many products with the "mini" moniker -- it's hardly a sure thing.

With new hardware naturally comes new software. The release of a new Apple Watch will certainly require watchOS 7, which in turn will need iOS 14. Likewise, new iPads are unlikely to ship without iPadOS 14. That gibes with a recent Bloomberg report that iOS 14 would be released in mid-September, following the usual schedule for Apple's mobile operating system updates. And given our brave new world where Apple events are not subject to the typical restrictions of time and scheduling, that might be all we have to look forward to this time around. That said, there are plenty of other things that Apple could talk about at this event, assuming they're ready to go -- everything from over-the-head AirPods to Apple silicon-powered Macs.

Linux

Kaspersky Warns Intruders are Targeting Linux Workstations and Servers (techrepublic.com) 80

Researchers at Kaspersky "have warned that sophisticated hackers and crooks are increasingly targeting Linux-based devices — using tools specifically designed to exploit vulnerabilities in the platform," reports TechRepublic: While Windows tends to be more frequently targeted in mass malware attacks, this is not always the case when it comes to advanced persistent threats (APTs), in which an intruder — often a nation-state or state-sponsored group — establishes a long-term presence on a network. According to Kaspersky, these attackers are increasingly diversifying their arsenals to contain Linux tools, giving them a broader reach over the systems they can target.

Many organisations choose Linux for strategically important servers and systems, and with a "significant trend" towards using Linux as a desktop environment by big business as well as government bodies, attackers are in turn developing more malware for the platform... According to Kaspersky, over a dozen APT actors have been observed to use Linux malware or some Linux-based modules. Most recently, this has included the LightSpy and WellMess malware campaigns, both of which targeted both Windows and Linux devices. The LightSpy malware was also found to be capable of targeting iOS and Mac devices.

While targeted attacks on Linux-based systems are still uncommon, a suite of webshells, backdoors, rootkits and custom-made exploits are readily available to those that seek to use them. Kaspersky also suggested that the small number of recorded attacks was not representative of the danger they posed, pointing out that the compromise of a single Linux server "often leads to significant consequences", as the malware travelled through the network to endpoints running Windows or macOS, "thus providing wider access for attackers which might go unnoticed".

Businesses

Ten Years Ago, Epic Helped To Legitimize iOS as a Gaming Platform With a Small Demo (theverge.com) 46

An anonymous reader shares a report: On September 1st, 2010, Epic Games released its Citadel tech demo in the Apple App Store. It was a boring thing to actually play -- you simply walked around a medieval town in first-person perspective, taking in the sights with no objectives -- but this calm debut marked a big moment for iOS, the App Store, and Epic Games. It proved that developers could fit gigantic, richly detailed set pieces running on a smartphone and do it while utilizing Unreal Engine 3, the same engine that powered some of the most popular games in the Xbox 360 and PS3 era of consoles. The devices of choice, if you wanted to get access to mobile games with impressive graphics, were suddenly just the iPhone, iPad, and iPod touch. The Citadel demo didn't come to Android until almost two and a half years later in 2013.

The Citadel demo was groundbreaking at the time, and it possibly helped to kickstart the trend of bringing console-like experiences to the nascent mobile gaming platform. When I first saw it, I remember feeling like I immediately needed to throw my HTC Droid Eris out the window and buy an iPhone instead. I eventually got to try it out on an iPad at the gadget store where I was employed at the time, and it was stunning to see high-fidelity textures that had dimension and lighting that dynamically shifted when you walked into a building. There were even reflections at a certain point. I had played better-looking games on PC at that point, but something about the experience of being packed into a tiny device made for a magical proof of concept that left an impact on me, even as the fun of walking around Citadel lost its appeal. Ten years later, things are very different. Right now, Epic Games and Apple are in the midst of a high-profile legal battle that will likely have a serious impact on their relationship moving forward.

IOS

How App Developers Manipulate Your Mood To Boost Ranking? (ft.com) 41

Higher ratings are the 'lifeblood' of the smartphone app world but what if they are inflated? From a report: Rating an iPhone app takes just a second, maybe two. "Enjoying Skype?" a prompt will ask, and you click on a 1-5 star rating. Millions of people respond to these requests, giving little thought to their fleeting whim. Behind the scenes, though, an entire industry has spent countless hours and lines of code to craft this moment. The prompt, seemingly random, can be orchestrated to hit your glowing screen only at times when you are most likely to leave a five star review. Gaming apps will solicit a rating just after you reach a high score. Banking apps will ask when they know it's payday. Gambling apps will prompt users after they are dealt the perfect Blackjack hand. A sporting app will give the nudge only when a user's team is winning.

Apple has for a decade clamped down on "ratings farms" and "download bots" that companies use to fraudulently garner five-star scores and manipulate App Store rankings. And it has had some success. But these are blunt instruments trying to cheat the system in clear violation of Apple's rules. The more sophisticated techniques stay within the rules but draw on behavioural psychology to understand your mood, emotions and behaviour -- they are not hacking the system; they are hacking your brain. "The algorithms that are used are very hush-hush," says Saoud Khalifah, chief executive of Fakespot, a service that analyses the authenticity of reviews on the web. "They can target you when you are euphoric, when you have a lot of dopamine. They can use machine learning to determine [when] a user will be more inclined to leave positive reviews."

Businesses

Apple Commits To Freedom of Speech After Criticism of China Censorship (ft.com) 44

Apple has for the first time published a human rights policy that commits to respecting "freedom of information and expression," following years of criticism that it bows to demands from Beijing and carries out censorship in mainland China, Tibet, Xinjiang and Hong Kong. From a report: Apple's board of directors approved the policy and quietly published it ahead of a deadline of September 5 for shareholders to submit motions for next year's investor meeting. The four-page document [PDF], cited here for the first time, tries to walk a fine line between upholding human rights while conceding that Apple is "required to comply with local laws" in authoritarian countries. The document said Apple is "committed to respecting the human rights of everyone whose lives we touch -- including our employees, suppliers, contractors and customers." Its approach is based on the United Nations Guiding Principles on Business and Human Rights. But it does not mention any particular country, nor does it refer to high-profile dilemmas like what to do when China, the world's largest smartphone market, asks it to ban apps that help users evade censorship and surveillance. The Apple policy merely states: "Where national law and international human rights standards differ, we follow the higher standard. Where they are in conflict, we respect national law while seeking to respect the principles of internationally recognised human rights." Further reading: Apple Has No Backbone.
IOS

Apple To Delay Privacy Change Threatening Facebook, Mobile Ad Market (reuters.com) 13

Apple said on Thursday that it will delay until early next year changes to its privacy policy that could reduce ad sales by Facebook and other companies targeting users on iPhones and iPads. From a report: The delay could benefit Facebook, which last week said the changes to the iOS 14 operating system would render one of its mobile advertising tools "so ineffective on iOS 14 that it may not make sense to offer it." Apple announced new privacy rules in June that were slated to take effect with the launch of its iOS 14 operating system this fall. Among them is a new requirement that advertisers who employ an Apple-provided tracking identifier, or other tools that have a similar function, must now show a pop-up notification asking for tracking permission. Facebook said last week it would quit using the tool that requires a prompt in its own apps but did not immediately respond to a request for comment on Thursday. Apple said Thursday that developers will still have the option to use the prompt when iOS 14 arrives.
Businesses

Apple Says iOS Apps Created Estimated 300,000 US Jobs Since April 2019 (cnet.com) 42

Apple on Wednesday highlighted the estimated number of US jobs created by its iOS app ecosystem. It comes as the company battles Fortnite developer Epic over App Store commission rates, which can be as high as 30%. From a report: The iOS app economy has created almost 300,000 new jobs since April 2019 and supports more than 2.1 million US jobs across all 50 states,Apple estimated in a blog post that cited research by Washington DC-based think tank Progressive Policy Institute. Most of these jobs are concentrated in states on the East and West Coasts, as well as Texas, while the Midwest has the fewest. Apps have proven critical for Americans adapting to life during the coronavirus pandemic, Apple said, whether it's ordering food remotely, stay-at-home education or telehealth. As a result, it noted that developers' jobs have remained sustainable even as many Americans lose their jobs.
Iphone

Coronavirus: Apple iPhones Can Contact-Trace Without COVID-19 App (bbc.com) 60

An anonymous reader quotes a report from the BBC: Apple has begun letting its iPhones carry out contact-tracing without the need for users to download an official Covid-19 app. As an alternative, owners are being invited to opt in to a scheme called Exposure Notifications Express (ENE). This keeps a 14-day log of other phones detected via Bluetooth and serves an alert if one or more of their users is later diagnosed to have the virus. The local public health authority will determine what the notification says. It might tell the user to download a more fully functional app for further guidance. However, it also gives officials the option of not developing an app of their own, in which case the user could be directed to go to a testing centre or to call a hotline for more information.

IPhone owners who become ill without having received a warning message can still cause a cascade of alerts to be sent to others. But since they will not have an app to start the process, this will be done by tapping on a text message sent by the public health authority to their smartphone after a positive diagnosis. The facility is being rolled out as part of the latest update to Apple's mobile operating system, iOS 13.7, which has just been released.
Android is expected to have a similar scheme that will launch later this month. "It will go by the same name, but rather than go down the app-less route, Google has opted to automatically create a basic coronavirus tracing app for public health authorities based on the criteria they provide," reports the BBC.
Apple

Apple Says App Store Appeals Process is Now Live, So Developers Can Start Challenging Decisions (theverge.com) 20

Apple on Monday announced that its new App Store appeals process, first revealed at WWDC in June, is now live, meaning developers can challenge Apple over whether their app is in fact violating one of its guidelines. In addition to that, Apple says developers can also suggest changes to the App Store guidelines through a form submission on its online developer portal. From a report "For apps that are already on the App Store, bug fixes will no longer be delayed over guideline violations except for those related to legal issues. You'll instead be able to address guideline violations in your next submission," reads a note posted to Apple's developer website. "And now, in addition to appealing decisions about whether an app violates guidelines, you can suggest changes to the guidelines." These changes were introduced at WWDC on the heels of a rather public feud with software maker Basecamp, the creator of a new email service called Hey. Basecamp openly challenged Apple over whether it could distribute an iOS companion app to its email service without including in-app sign-up options, as Hey costs $99 a year and Basecamp felt it unnecessary to give Apple its standard 30 percent cut of that revenue (although Apple does only take 15 percent of in-app subscription revenue after one year of service). Apple, in response, held up the company's bug fixes and update capability.
Advertising

Are Apple's Privacy Changes Hypocritical, Unfair to Facebook and Advertising Companies? (chron.com) 168

iPhone users will have to opt-in to tracking starting with iOS 14. Advertisers are "crying foul," reports the Washington Post: [W]ith Apple under the antitrust spotlight, its privacy move has also been called a power move by an advertising industry that is scrambling to adjust to the changes, expected to be included in iOS 14, the company's latest mobile operating system expected to go live next month... "This is not a change we want to make, but unfortunately Apple's updates to iOS14 have forced this decision," Facebook said in a blog post.

Some in the advertising industry see the moves as part privacy, part self-interest on the part of Apple. Apple also offers advertising, and by limiting the amount of data outside marketers collect, Apple's access to the data becomes more valuable. "I think there's probably 30 percent truth in that they're doing it for privacy reasons and it's 70 percent that they're doing it because it's what's good for Apple," said Nick Jordan, founder of Narrative I/O, which helps companies gather data for advertising. "It's a question for regulators and courts whether they should be able to wield the power they do over this ecosystem," he said. "They created it, but can they rule it with an iron fist...?"

Apple says that when customers open apps, they'll be asked whether they'd like to give that specific app permission to track them with something called an "ID for Advertisers," or IDFA. Apple created the IDFA in 2012 to help app developers earn money on iOS. The unique number, assigned to iPhone customers, allows advertisers to track their movements around websites and apps by following that unique identifier... With the new pop-up messages, customers will be forced to make a choice. It is likely that most consumers will opt out of being tracked. Facebook said in a blog post that it would render its off-platform ad network so ineffective that it may not make sense to offer it to developers at all. Facebook said that in testing it had seen a more than 50% drop in revenue as a result of the loss of data from Apple...

"There's been no discussion, no commercial transaction. They're saying this is what we decided is right in the name of privacy and this is what we're going to do," said Stuart Ingis, a partner at the law firm Venable who represents the Partnership for Responsible Addressable Media, an association of advertisers.

"Personally, I don't see the problem here," argues Slashdot reader JustAnotherOldGuy.

The Post notes that Apple runs its own advertising business based on data gathered from its users — but Apple's director of privacy engineering "doesn't consider this data gathering 'tracking'...because Apple collects the data from its own users on its own apps and other services. Facebook and other advertisers, Apple says, gather data on users even when they're not using Facebook."
The Courts

Apple Terminates Epic's App Store Account Following Legal Dispute Between the Two Companies (9to5mac.com) 165

As previously promised by Apple, Epic's App Store account has now been terminated due to the legal dispute between the two companies after Apple removed Fortnite from the iOS App Store. Epic Games still had a few apps available for iOS besides Fortnite, but they were all removed today. From a report: Fortnite for iOS was updated earlier this month with a new option that allowed users to purchase in-game items directly through Epic's payment system instead of using Apple's In-App Purchases. Once Apple removed Fortnite from the App Store, Epic Games started a public campaign and a legal battle against Apple, which led the Cupertino-based company to announce that it would terminate Epic's developer account. That's exactly what Apple did this Friday, August 28. The App Store now shows an alert saying "this app is currently not available in your country or region" when you try to access Epic's profile or any of their apps through a direct link, such as one from Infinity Blade Stickers app.
Google

Apple Showing Signs It May Soon Launch a Search Engine To Compete Against Google Search (coywolf.news) 109

An anonymous reader shares a report from Coywolf News, written by Jon Henshaw: For several years, it's been reported that Google pays billions of dollars to Apple to remain the default search engine on Safari for iOS, iPadOS, and macOS. The deal ensures that iPhone, iPad, and Mac users search with Google when they use Safari. That is unless they manually change the default search engine in Safari's preferences. The deal between Apple and Google may be coming to an end soon. In July 2020, Reuters reported that the U.K. Competition and Markets Authority was taking aim at the deal. If the U.K. regulators take action, there may be a ripple effect from the European Union, which has a history of going after Google for anti-competitive behavior. Regulators in Europe may force Apple to remove Google as the default search engine and have users choose which search engine they want to use when they first launch Safari.

Regulatory pressure, a contentious relationship with Google, and the maturation of Apple's Siri and iCloud are presenting an opportunity for Apple to create and launch a search engine. There are several signs right now that indicate Apple may be doing just that:

- Apple doesn't need Google's money: Apple is now the world's most valuable company. They may want the money Google gives them, but they don't need it.
- Apple is pouring resources and money into search: Apple is investing heavily in search, as shown in their job postings for search engineers. The job listings reveal they incorporate AI, ML, NLP, and more into all of their services and apps.
- iOS and iPadOS 14 beta bypasses Google Search with Spotlight Search: It's not clear if Apple uses Bing anymore, as results are labeled only as Siri Suggestions. It is clear that Apple has started to return search results within Spotlight Search and is completely bypassing Google altogether.
- Apple recently updated its Applebot web crawler page: In July 2020, Apple published a significant update to its About Applebot support page. The additions are very similar to the details Google provides to webmasters and SEOs. Here are the changes they made to the Applebot support page: Added how to verify traffic from Applebot; Expanded details on the Applebot user agent, including differences between its desktop and mobile version; Expanded robots.txt rules; Added a section stating that they don't just crawl HTML, but also render pages similar to Google; and Added a section on search rankings and the factors that affect how it ranks web search results.
- Applebot has been busy crawling sites: Checking my server logs on WP Engine revealed that Applebot had been regularly crawling my sites daily, something I haven't noticed until now.

Facebook

Facebook Warns Advertisers on Apple Privacy Changes (axios.com) 63

Facebook is warning advertisers that they can expect weaker ad performance from iPhone users once iOS 14 comes out next month and is telling them to create second advertiser accounts to contain the disruption. From a report: Many of Facebook's advertising partners rely on Apple's "Identifier for Advertisers" (IDFA) user tracking feature to, for instance, target would-be users by interest and see if they actually clicked on a mobile ad directing them to install a particular app. Changes to IDFA coming with iOS 14 will have a big impact on the marketing strategies for many businesses, and on Facebook's bottom line. In a blog post Wednesday, Facebook says it expects Apple's IDFA changes "will disproportionately affect [Facebook's] Audience Network of advertisers given its heavy dependence on app advertising." Reporter Sam Biddle comments: "What do you think you're saying about your company when things that protect an individual harm your business so drastically that you need to issue a warning?"
Chrome

Chrome 85 Arrives With Tab Management, 10% Faster Page Loads, and PDF Improvements (venturebeat.com) 62

Google today launched Chrome 85 for Windows, Mac, Linux, Android, and iOS. Chrome 85 brings tab management changes, 10% faster page loads, PDF improvements, and a slew of developer features. From a report: Google is promising under-the-hood performance improvements with Chrome 85. You can expect two types of speed gains: Profile Guided Optimization, which delivers up to 10% faster page loads, and Tab Throttling, which helps reduce the impact of idle background tabs. The latter, however, is coming to the Beta channel meaning it's not yet ready. Profile Guided Optimization is a compiler optimization technique where the most performance-critical parts of the code can run faster. Profile Guided Optimization prioritizes the most common tasks using real usage scenarios that match the workflows of Chrome users around the world.
Microsoft

Microsoft's Transcribe in Word Gives Office 365 Subscribers 5 Hours of Transcription a Month (venturebeat.com) 22

Last October, Microsoft unveiled a transcription feature -- Transcribe in Word -- that is designed to let users leverage the power of the cloud to transcribe audio. After nearly a year in development, Transcribe in Word is now generally available in U.S. English at no cost to existing Microsoft 365 subscribers. It will come to Android and iOS later this year. From a report: You could say Microsoft is late to the party -- speech-to-text is hardly novel, after all. But Microsoft project manager Dan Parish says the company is "uniquely positioned" to provide a one-stop shop for transcription. "You don't have to worry about fussing around with different Windows apps," he said during a briefing with reporters. "What we're trying to do with all of our investments in the natural user interface space -- whether they have touch or voice, you name it -- is enable everyone to work in the way that's best for them so that they can be more effective, they can spend less time and energy creating the best work, and they can really focus on what matters most." Microsoft 365 subscribers using Edge or Chrome will now see a Dictate menu under the Home tab when they create a new Word document from Office.com. Selecting Transcribe will start a recording, which can be paused at any time, while hitting the "Save and transcribe now" button will send the recording to the Azure cloud for transcription. Prerecorded files in .wav, .mp4, .m4a, and .mp3 formats can be uploaded via the new Upload audio option.
The Courts

Apple Ordered To Not Block Epic Games' Unreal Engine, But Fortnite To Stay Off App Store (techcrunch.com) 207

A district court denied Epic Games' motion to temporarily restore Fortnite game to the iOS App Store, but also ordered Apple to not block the gaming giant's ability to provide and distribute Unreal Engine on the iPhone-maker's ecosystem in a mixed-ruling delivered Monday evening. From a report: U.S. District Court Judge Yvonne Gonzalez Rogers said Apple can't retaliate against Epic Games by blocking the gaming firm's developer accounts or restrict developers on Apple platforms from accessing the widely-used Unreal Engine tools. "The record shows potential significant damage to both the Unreal Engine platform itself, and to the gaming industry generally, including on both third-party developers and gamers," she said, adding that even as Epic Games violated App Store's guidelines, it did not breach any contracts related to Unreal Engine and developer tools.

"Apple has chosen to act severely, and by doing so, has impacted non-parties, and a third-party developer ecosystem," said Rogers. But the ruling was not a complete win for Epic Games, which had also requested the sleeper hit title Fortnite to be restored on the iOS App Store. Rogers said the game will remain off the App Store unless Epic Games attempted to bring it back in accordance with App Store guidelines.

Businesses

Apple Apologizes To WordPress, Won't Force the Free App To Add Purchases After All (theverge.com) 36

NoMoreACs shares a report: On Friday, the internet erupted in a small way to learn that Apple had successfully forced WordPress to monetize its free app -- forcing it to sell premium plans and custom domain names seemingly just so that Apple could get its traditional 30 percent cut. But one afternoon and evening of surprise and outrage later, Apple is backing off. The company is issuing a rare on-the-record apology, and it says that WordPress will no longer have to add in-app purchases now that all is said and done.

Here's Apple's full statement: "We believe the issue with the WordPress app has been resolved. Since the developer removed the display of their service payment options from the app, it is now a free stand-alone app and does not have to offer in-app purchases. We have informed the developer and apologize for any confusion that we have caused." You'll notice that Apple is positioning this as the developer -- WordPress -- having done the right thing and removed the "display of their service payment options from the app," and to my knowledge that is technically true. But as far as I'm aware, that didn't happen today: it happened weeks or months ago.

Businesses

Unity Cites Apple and Google App Store Policies as a Major Risk Factor in its IPO Filing (sec.gov) 39

Unity Software, a San Francisco-based company known for its popular video game engine, has filed to go public on the New York Stock Exchange under the ticker symbol "U." An interesting point it raised in its filing: In particular, operating system platform providers or application stores such as Apple or Google may change their technical requirements or policies in a manner that adversely impacts the way in which we or our customers collect, use and share data from end-user devices. Restrictions in our ability to collect and use data as desired could negatively impact our Operate Solutions as well as our resource planning and feature development planning for our software. Similarly, at any time, these platform providers or application stores can change their policies on how our customers or we operate on their platform or in their application stores by, for example, applying content moderation for applications and advertising or imposing technical or code requirements. Actions by operating system platform providers or application stores such as Apple or Google may affect the manner in which we or our customers collect, use and share data from end-user devices. In June 2020, Apple announced plans to require applications using its mobile operating system, iOS, to affirmatively (on an opt-in basis) obtain an end-user's permission to "track them across apps or websites owned by other companies" or access their device's advertising identifier for advertising and advertising measurement purposes, as well as other restrictions. We expect that Apple may implement these changes as early as fall of 2020.
Microsoft

Microsoft Warns Court That Apple Blocking Epic Will Hurt Games Business (cnbc.com) 127

Microsoft has stepped into the brewing legal battle between Apple and Epic Games over the former's policies with regard to its ubiquitous App Store. From a report: In a declaration filed on Sunday, a senior Microsoft engineer said that allowing Apple to block Epic Games' developer account would deal a significant blow to game makers including Microsoft by making them unable to use Epic's Unreal Engine. The Unreal Engine, a type of gaming engine, is a widely used set of technologies that provides a framework for the creation of three dimensional graphics. Epic licenses the engine to companies that use the technology for a fee. "If Unreal Engine cannot support games for iOS or macOS, Microsoft would be required to choose between abandoning its customers and potential customers on the iOS and macOS platforms or choosing a different game engine when preparing to develop new games," Kevin Gammill, Microsoft's general manager for Gaming Developer Experiences, said in the declaration.

He added that "Apple's discontinuation of Epic's ability to develop and support Unreal Engine for iOS or macOS will harm game creators and gamers." While there are alternative gaming engines, Gammill said that "very few" are available with as many features and the same functionality. The declaration came as part of a lawsuit brought by Epic against Apple over the iPhone maker's rules guaranteeing itself a 30% cut of in-app purchases. The suit is filed in U.S. District Court for the Northern District of California. Epic Games tested Apple's policy by sidestepping the rule in an update to its hit game Fortnite, and then sued after Apple removed the game from the App Store. The company has brought a similar suit against Google over its Play Store.

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