On Dec. 2, QuickTime turned 34, and despite its origins in Apple's chaotic 1990s (1991 to be exact), "it's still the backbone of video on our devices," writes Macworld's Jason Snell. That includes MP4 and Apple's immersive video formats for Vision Pro. From the report: By the late '80s and early '90s, digital audio had been thoroughly integrated into Macs. (PCs needed add-on cards to do much more than issue beeps.) The next frontier was video, and even better, synchronized video and audio. There were a whole lot of challenges: the Macs of the day were not really powerful to decode and display more than a few frames per second, which was more of a slideshow than a proper video. Also, the software written to decode and encode such video (called codecs) was complex and expensive, and there were lots of different formats, making file exchange unreliable.

Apple's solution wasn't to invent entirely new software to cover every contingency, but to build a framework for multimedia creation and playback that could use different codecs as needed. At its heart was a file that was a container for other streams of audio and video in various formats: the QuickTime Movie, or MOV.

[...] QuickTime's legacy lives on. At a recent event I attended at Apple Park, Apple's experts in immersive video for the Vision Pro pointed out that the standard format for immersive videos is, at its heart, a QuickTime container. And perhaps the most ubiquitous video container format on the internet, the MP4 file? That standard file format is actually a container format that can encompass different kinds of audio, video, and other information, all in one place. If that sounds familiar, that's because MPEG-4 is based on the QuickTime format.

Thirty-four years later, QuickTime may seem like a quaint product of a long-lost era of Apple. But the truth is, it's become an integral part of the computing world, so pervasive that it's almost invisible. I'd like to forget most of what happened at Apple in the early 1990s, but QuickTime definitely deserves our appreciation.

The UK government plans to ban political donations made in cryptocurrency over fears of anonymity, foreign influence, and traceability issues, though the ban won't be ready in time for the upcoming elections bill. The Guardian reports: The government's ambition to ban crypto donations will be a blow to Nigel Farage's Reform UK party, which became the first to accept contributions in digital currency this year. It is believed to have received its first registrable donations in cryptocurrency this autumn and the party has set up its own crypto portal to receive contributions, saying it is subject to "enhanced" checks. Government sources have said ministers believe cryptocurrency donations to be a problem, as they are difficult to trace and could be exploited by foreign powers or criminals.

Pat McFadden, then a Cabinet Office minister, first raised the idea in July, saying: "I definitely think it is something that the Electoral Commission should be considering. I think that it's very important that we know who is providing the donation, are they properly registered, what are the bona fides of that donation." The Electoral Commission provides guidance on crypto donations but ministers accept any ban would probably have to come from the government through legislation. "Crypto donations present real risks to our democracy," said Susan Hawley, the executive director of Spotlight on Corruption. "We know that bad actors like Russia use crypto to undermine and interfere in democracies globally, while the difficulties involved in tracing the true source of transactions means that British voters may not know everyone who's funding the parties they vote for."

An anonymous reader quotes a report from BleepingComputer: The popular open-source SmartTube YouTube client for Android TV was compromised after an attacker gained access to the developer's signing keys, leading to a malicious update being pushed to users. The compromise became known when multiple users reported that Play Protect, Android's built-in antivirus module, blocked SmartTube on their devices and warned them of a risk.

The developer of SmartTube, Yuriy Yuliskov, admitted that his digital keys were compromised late last week, leading to the injection of malware into the app. Yuliskov revoked the old signature and said he would soon publish a new version with a separate app ID, urging users to move to that one instead. [...] A user who reverse-engineered the compromised SmartTube version number 30.51 found that it includes a hidden native library named libalphasdk.so [VirusTotal]. This library does not exist in the public source code, so it is being injected into release builds.

[...] The library runs silently in the background without user interaction, fingerprints the host device, registers it with a remote backend, and periodically sends metrics and retrieves configuration via an encrypted communications channel. All this happens without any visible indication to the user. While there's no evidence of malicious activity such as account theft or participation in DDoS botnets, the risk of enabling such activities at any time is high.

"By my count, Linux has over 11% of the desktop market," writes ZDNet's Steven Vaughan-Nichols: In StatCounter's latest US numbers, which cover through October, Linux shows up as only 3.49%. But if you look closer, "unknown" accounts for 4.21%. Allow me to make an educated guess here: I suspect those unknown desktops are actually running Linux. What else could it be? FreeBSD? Unix? OS/2? Unlikely. In addition, ChromeOS comes in at 3.67%, which strikes me as much too low. Leaving that aside, ChromeOS is a Linux variant. It just uses the Chrome web browser for its interface rather than KDE Plasma, Cinnamon, or another Linux desktop environment. Put all these together, and you get a Linux desktop market share of 11.37%...

If you want to look at the broader world of end-user operating systems, including phones and tablets, Linux comes out even better. In the US, where we love our Apple iPhones, Android — yes, another Linux distro — boasts 41.71% of the market share, according to StatCounter's latest numbers. Globally, however, Android rules with 72.55% of the market. Yes, that's right, if you widen the Linux end-user operating system metric to include PC, tablets, and smartphones, you can make a reasonable argument that Linux, and not Windows, is already the top dog operating system...

If you add Chrome OS (1.7%) and Android (15.8%), 23.3% of all people accessing the U.S. government's websites are Linux users. The Linux kernel's user-facing footprint is much larger than the "desktop Linux" label suggests.
The article lists reasons more people might be switching to Linux, including broader hardware support and "the increased viability of gaming via Steam and Proton" — but also the rise of Digital Sovereignty initiatives. (One EU group has even created EU OS.")

And finally, "not everyone is thrilled with Windows 11 being turned into an AI-agentic operating system."

Digital Trends reports: A wave of shortages now threatens to ripple across RAM, SSDs, and even hard drives, affecting not only performance-hungry rigs but also everyday systems.

— CyberPowerPC has publicly confirmed it will raise prices on all systems starting December 7th due to RAM costs spiking by 500% and SSD prices doubling since October.

— Memory suppliers warn of a global DRAM and SSD shortage running into late 2026 or even 2027, driven heavily by AI server demand.

— As reported by Bloomberg, Lenovo has already stockpiled memory to ride out the crunch and maintain steadier PC pricing.

— Among other OEMs, HP, in its recent earnings call, flagged possible price increases or lower-spec models on the back of rising component costs.
But Apple "may also be in a good position to weather the shortage," reports Ars Technica, since "analysts at Morgan Stanley and Bernstein Research believe that Apple has already laid claim to the RAM that it needs and that its healthy profit margins will allow it to absorb the increases better than most."

Ars Technica also shows how much RAM and storage prices have jumped — sometimes as much as 2x or even 3x in just three months. "In short, there's no escaping these price increases, which affect SSDs and both DDR4 and DDR5 RAM kits of all capacities (though higher-capacity RAM kits do seem to be hit a little harder)." Memory and storage shortages can be particularly difficult to get through. As with all chips, it can take years to ramp up capacity and/or build new manufacturing facilities... And memory makers in particular may be slow to ramp up manufacturing capacity in response to shortages. If they decide to start manufacturing more chips now, what happens if memory demand drops off a cliff in six months or a year (if, say, an AI bubble deflates or pops altogether)? It means an oversupply of memory chips — consumers benefit from rock-bottom prices for components, but it becomes harder for manufacturers to cover their costs... The upshot is: Not only are memory prices getting bad now, but it's exceptionally difficult to predict when shortage-fueled price hikes might end...

Tom's Hardware reports that AMD has told its partners that it expects to raise GPU prices by about 10 percent starting next year and that Nvidia may have canceled a planned RTX 50-series Super launch entirely because of shortages and price increases.

An EDM song by the British group Haven ran into trouble in October after it shared clips of upcoming song "I Run" on TikTok.

The song "was an overnight viral sensation online," writes Digital Music News — racking up millions of plays "even before it hit streaming services." (Although the Washington Post notes that "Record labels and TikTok users began questioning whether 'I Run' used an AI deepfake, modeled off British R&B singer Jorja Smith, for the vocals.")

Digital Music News picks up the story: The artist says he used his own voice to record the vocals, and then ran it through layers of processing and filtering to turn it into the female-sounding voice heard in the track. However, that filtering also included the use of the controversial genAI platform Suno — and that's what complicates things... [The article says later that Suno "is currently in the middle of a blockbuster lawsuit with the Big Three major labels over allegations of widespread copyright infringement of sound recordings used during the AI model training process."]

Meanwhile, the song was rapidly amassing listenership. It soared to #11 on the U.S. Spotify chart and #25 on Spotify globally. Videos using the song continued going viral on TikTok and Instagram, including one in which rapper Offset had apparently played the song during a Boiler Room set, which later turned out to be falsified. And then, as quickly as it appeared, "I Run" was taken down from streaming services, including Spotify and Apple Music. That was due, in part, to numerous takedown notices from The Orchard, the label to which Jorja Smith is signed, as well as the RIAA and IFPI. The takedown notices alleged various issues with the track, including the "misrepresentation" of another artist, as well as copyright infringement.

As a result, the song has also been withheld from the Billboard charts, including the Hot 100, on which it had been predicted to debut this week before the controversy. Billboard points out that it "reserves the right to withhold or remove titles from appearing on the charts that are known to be involved in active legal disputes related to copyright infringement that may extend to the deletion of such content on digital service providers."
The song itself has now been re-released with an all-human vocal track. But going forward will the music industry ever work with AI platforms? The Washington Post reports: "I Run" has taken off as record labels remain unsure of the extent to which they should welcome generative AI programs such as Suno or Udio into the industry. After the two AI music companies began growing in popularity, the three major labels — Sony Music, Warner Music Group and Universal Music Group — filed lawsuits against Suno and Udio, claiming that the AI companies have used the labels' sound recordings to train their model.

Since then, UMG and Warnerhave reached agreementsto work with Udio, ending their litigation... It comes shortly after all three major labels licensed their catalogue to Klay, a music streaming start-up that allows users to adjust songs using artificial intelligence. Major licensing organizations such as ASCAP and BMI shared that they would register songs that were partially AI-generated — but not fully generated ones.

Haven appears to present an uncomfortable edge case. While some AI-generated songs that sound broadly like other artists have been allowed to remain on streaming platforms, the voice in "I Run" appears to have been deemed too duplicative for comfort.

EU antitrust regulators will examine whether Apple's Apple Ads and Apple Maps should be subject to the onerous requirements of the bloc's digital rules after both services hit key criteria, with the U.S. tech giant saying they should be exempted. From a report: Apple's App Store, iOS operating system and Safari web browser were designated core platform services under the Digital Markets Act two years ago aimed at reining in the power of Big Tech and opening up the field to rivals so consumers can have more choice. The European Commission said that Apple has notified it that Apple Ads and Apple Maps met the Act's two thresholds to be considered "gatekeepers." The DMA designates companies with services with more than 45 million monthly active users and $79 billion in market capitalisation as gatekeepers subject to a list of dos and don'ts.

Singapore has claimed the top spot in the 2025 Global Talent Competitiveness Index for the first time, displacing Switzerland from a position the European nation had held since the ranking's inception in 2013. The index, produced by business school INSEAD and the Portulans Institute, measured 135 economies across 77 indicators spanning soft skills, AI talent concentration, and formal education systems. The city-state ranked first globally in formal education and what the report calls "Generalist Adaptive Skills," a category covering soft skills, digital literacy, and innovation-oriented thinking.

A key factor in Singapore's rise was a seven-place jump in talent retention, moving from 38th to 31st. The United States fell from third place in 2023 to ninth this year, its weakest showing in 12 years, due to declines in openness and lifelong learning metrics. High-income European countries continue to dominate the top ten, holding seven positions.

Breaking free from Microsoft is harder than it looks. Airbus began migrating its 100,000-plus workforce from Office to Google Workspace more than seven years ago and it still hasn't completed the switch. The Register: As we exclusively revealed in March 2018, the aerospace giant told 130,000 employees it was ditching Microsoft's productivity tools for Google's cloud-based alternatives. Then-CEO Tom Enders predicted migration would finish in 18 months, a timeline that, in hindsight, was "extremely ambitious," according to Catherine Jestin, Airbus's executive vice president of digital.

Today, more than two-thirds of Airbus's 150,000 employees have fully transitioned, but significant pockets continue to use Microsoft in parallel. Finance, for example, still relies on Excel because Google Sheets can't handle the necessary file sizes, as some spreadsheets involve 20 million cells. "Some of the limitations was just the number of cells that you could have in one single file. We'll definitely start to remove some of the work," Jestin told The Register.

The CEO of Epic Games, Tim Sweeney, has argued that platforms like Steam should not label games that are made using AI. From a report: Responding to a post on Twitter from a user who suggested that storefronts drop this tag, the industry exec said that it "makes no sense" to flag such content. Sweeney added that soon AI will be a part of the way all games are made. "The AI tag is relevant to art exhibits for authorship disclosure, and to digital content licensing marketplaces where buyers need to understand the rights situation," Sweeney said. "It makes no sense for game stores, where AI will be involved in nearly all future production."

An anonymous reader quotes a report from the Associated Press: Mexico unveiled plans Wednesday to build what it claims will be Latin America's most powerful supercomputer -- a project the government says will help the country capitalize on the rapidly evolving uses of artificial intelligence and exponentially expand the country's computing capacity. Dubbed "Coatlicue" for the Mexica goddess considered the earth mother, the supercomputer would be seven times more powerful than the region's current leader in Brazil, Jose Merino, head of the Telecommunications and Digital Transformation Agency.

President Claudia Sheinbaum said during her morning news briefing that the location for the project had not been decided yet, but construction will begin next year. "We're very excited," said Sheinbaum, an academic and climate scientist. "It is going to allow Mexico to fully get in on the use of artificial intelligence and the processing of data that today we don't have the capacity to do." Merino said that Mexico's most powerful supercomputer operates at 2.3 petaflops -- a unit to measure computing speed, meaning it can perform one quadrillion operations per second. Coatlicue would have a capacity of 314 petaflops.

An anonymous reader quotes a report from the Conversation: The line between human and machine authorship is blurring, particularly as it's become increasingly difficult to tell whether something was written by a person or AI. Now, in what may seem like a tipping point, the digital marketing firm Graphite recently published a study showing that more than 50% of articles on the web are being generated by artificial intelligence. [...]

It's important to clarify what's meant by "online content," the phrase used in the Graphite study, which analyzed over 65,000 randomly selected articles of at least 100 words on the web. These can include anything from peer-reviewed research to promotional copy for miracle supplements. A closer reading of the Graphite study shows that the AI-generated articles consist largely of general-interest writing: news updates, how-to guides, lifestyle posts, reviews and product explainers.

The primary economic purpose of this content is to persuade or inform, not to express originality or creativity. Put differently, AI appears to be most useful when the writing in question is low-stakes and formulaic: the weekend-in-Rome listicle, the standard cover letter, the text produced to market a business. A whole industry of writers -- mostly freelance, including many translators -- has relied on precisely this kind of work, producing blog posts, how-to material, search engine optimization text and social media copy. The rapid adoption of large language models has already displaced many of the gigs that once sustained them.

The dramatic loss of this work points toward another issue raised by the Graphite study: the question of authenticity, not only in identifying who or what produced a text, but also in understanding the value that humans attach to creative activity. How can you distinguish a human-written article from a machine-generated one? And does that ability even matter? Over time, that distinction is likely to grow less significant, particularly as more writing emerges from interactions between humans and AI... "If you set aside the more apocalyptic scenarios and assume that AI will continue to advance -- perhaps at a slower pace than in the recent past -- it's quite possible that thoughtful, original, human-generated writing will become even more valuable," writes author Francesco Agnellini, in closing.

"Put another way: The work of writers, journalists and intellectuals will not become superfluous simply because much of the web is no longer written by humans."

An anonymous reader shares a report: AI is not a core part of operations at most of the world's central banks and digital assets are off the table, according to a survey released on Wednesday by the Official Monetary and Financial Institutions Forum. The working group of 10 central banks from Europe, Africa, Latin America and Asia managing roughly $6.5 trillion in assets also found that the institutions that have delved deepest so far into AI are the most cautious about the risks.

The primary concern is that AI-driven behaviour could "accelerate future crises," the survey showed. "AI helps us see more, but decisions must remain with people," one participant was quoted as saying in the group's report. More than 60% of respondents said that AI tools - which have sparked layoffs already at technology companies and retail and investment banks - are not yet supporting core operations.

The abstract of a paper on NBER: This paper examines a large-scale randomized evaluation of the One Laptop Per Child (OLPC) program in 531 Peruvian rural primary schools. We use administrative data on academic performance and grade progression over 10 years to estimate the long-run effects of increased computer access on (i) school performance over time and (ii) students' educational trajectories. Following schools over time, we find no significant effects on academic performance but some evidence of negative effects on grade progression. Following students over time, we find no significant effects on primary and secondary completion, academic performance in secondary school, or university enrollment. Survey data indicate that computer access significantly improved students' computer skills but not their cognitive skills; treated teachers received some training but did not improve their digital skills and showed limited use of technology in classrooms, suggesting the need for additional pedagogical support.

NATO has hired Google to provide "air-gapped" sovereign cloud services and AI in "completely disconnected, highly secure environments." From a report: The Chocolate Factory will support the military alliance's Joint Analysis, Training, and Education Centre (JATEC) in a move designed to improve its digital infrastructure and strengthen its data governance. NATO was formed in 1949 after Belgium, Canada, Denmark, France, Iceland, Italy, Luxembourg, the Netherlands, Norway, Portugal, the United Kingdom, and the United States signed the North Atlantic Treaty. Since then, 20 more European countries have joined, most recently Finland and Sweden. US President Donald Trump has criticized fellow members' financial contribution to the alliance and at times cast doubt over how likely the US is to defend its NATO allies.

In an announcement this week, Google Cloud said the "significant, multimillion-dollar contract" with the NATO Communication and Information Agency (NCIA) would offer highly secure, sovereign cloud capabilities. The agreement promises NATO "uncompromised data residency and operational controls, providing the highest degree of security and autonomy, regardless of scale or complexity," the statement said.

"The internet did transform work — but not the way 1998 thought..." argues the Wall Street Journal. "The internet slipped inside almost every job and rewired how work got done."

So while the number of single-task jobs like travel agent dropped, most jobs "are bundles of judgment, coordination and hands-on work," and instead the internet brought "the quiet transformation of nearly every job in the economy... Today, just 10% of workers make minimal use of the internet on the job — roles like butcher and carpet installer." [T]he bigger story has been additive. In 1998, few could conceive of social media — let alone 65,000 social-media managers — and 200,000 information-security analysts would have sounded absurd when data still lived on floppy disks... Marketing shifted from campaign bursts to always-on funnels and A/B testing. Clinics embedded e-prescribing and patient portals, reshaping front-office and clinical handoffs. The steps, owners and metrics shifted. Only then did the backbone scale: We went from server closets wedged next to the mop sink to data centers and cloud regions, from lone system administrators to fulfillment networks, cybersecurity and compliance.

That is where many unexpected jobs appeared. Networked machines and web-enabled software quietly transformed back offices as much as our on-screen lives. Similarly, as e-commerce took off, internet-enabled logistics rewired planning roles — logisticians, transportation and distribution managers — and unlocked a surge in last-mile work. The build-out didn't just hire coders; it hired coordinators, pickers, packers and drivers. It spawned hundreds of thousands of warehouse and delivery jobs — the largest pockets of internet-driven job growth, and yet few had them on their 1998 bingo card... Today, the share of workers in professional and managerial occupations has more than doubled since the dawn of the digital era.

So what does that tell us about AI? Our mental model often defaults to an industrial image — John Henry versus the steam drill — where jobs are one dominant task, and automation maps one-to-one: Automate the task, eliminate the job. The internet revealed a different reality: Modern roles are bundles. Technologies typically hit routine tasks first, then workflows, and only later reshape jobs, with second-order hiring around the backbone. That complexity is what made disruption slower and more subtle than anyone predicted. AI fits that pattern more than it breaks it... [LLMs] can draft briefs, summarize medical notes and answer queries. Those are tasks — important ones — but still parts of larger roles. They don't manage risk, hold accountability, reassure anxious clients or integrate messy context across teams. Expect a rebalanced division of labor: The technical layer gets faster and cheaper; the human layer shifts toward supervision, coordination, complex judgment, relationship work and exception handling.

What to expect from AI, then, is messy, uneven reshuffling in stages. Some roles will contract sharply — and those contractions will affect real people. But many occupations will be rewired in quieter ways. Productivity gains will unlock new demand and create work that didn't exist, alongside a build-out around data, safety, compliance and infrastructure.

AI is unprecedented; so was the internet. The real risk is timing: overestimating job losses, underestimating the long, quiet rewiring already under way, and overlooking the jobs created in the backbone. That was the internet's lesson. It's likely to be AI's as well.

For nearly three years OpenAI has touted ChatGPT as a "revolutionary" (and work-transforming) productivity tool, reports the Washington Post.

But after analyzing 47,000 ChatGPT conversations, the Post found that users "are overwhelmingly turning to the chatbot for advice and companionship, not productivity tasks." The Post analyzed a collection of thousands of publicly shared ChatGPT conversations from June 2024 to August 2025. While ChatGPT conversations are private by default, the conversations analyzed were made public by users who created shareable links to their chats that were later preserved in the Internet Archive and downloaded by The Post. It is possible that some people didn't know their conversations would become publicly preserved online. This unique data gives us a glimpse into an otherwise black box...

Overall, about 10 percent of the chats appeared to show people talking about their emotions, role-playing, or seeking social interactions with the chatbot. Some users shared highly private and sensitive information with the chatbot, such as information about their family in the course of seeking legal advice. People also sent ChatGPT hundreds of unique email addresses and dozens of phone numbers in the conversations... Lee Rainie, director of the Imagining the Digital Future Center at Elon University, said that it appears ChatGPT "is trained to further or deepen the relationship." In some of the conversations analyzed, the chatbot matched users' viewpoints and created a personalized echo chamber, sometimes endorsing falsehoods and conspiracy theories.
Four of ChatGPT's answers about health problems got a failing score from a chair of medicine at the University of California San Francisco, the Post points out. But four other answers earned a perfect score.

Longtime Slashdot reader fahrbot-bot shares a report from 404 Media: The Ukrainian Army is knocking a once-hyped Russian superweapon out of the sky by jamming it with a song and tricking it into thinking it's in Lima, Peru. The Kremlin once called its Kh-47M2 Kinzhal ballistic missiles "invincible." Joe Biden said the missile was "almost impossible to stop." Now Ukrainian electronic warfare experts say they can counter the Kinzhal with some music and a re-direction order. [...] Kinzhals and other guided munitions navigate by communicating with Russian satellites that are part of the GLONASS system, a GPS-style navigation network. Night Watch uses a jamming system called Lima EW to generate a disruption field that prevents anything in the area from communicating with a satellite. Many traditional jamming systems work by blasting receivers on munitions and aircraft with radio noise. Lima does that, but also sends along a digital signal and spoofs navigation signals. It "hacks" the receiver it's communicating with to throw it off course.

Night Watch shared pictures of the downed Kinzhals with 404 Media that showed a missile with a controlled reception pattern antenna (CRPA), an active antenna that's meant to resist jamming and spoofing. "We discovered that this missile had pretty old type of technology," Night Watch said. "They had the same type of receivers as old Soviet missiles used to have. So there is nothing special, there is nothing new in those types of missiles." Night Watch told 404 Media that it used this Lima to take down 19 Kinzhals in the past two weeks. First, it replaces the missile's satellite navigation signals with the Ukrainian song "Our Father Is Bandera."

Any digital noise or random signal would work to jam the navigation system, but Night Watch wanted to use the song because they think it's funny. "We just send a song... we just make it into binary code, you know, like 010101, and just send it to the Russian navigation system," Night Watch said. "It's just kind of a joke. [Bandera] is a Ukrainian nationalist and Russia tries to use this person in their propaganda to say all Ukrainians are Nazis. They always try to scare the Russian people that Ukrainians are, culturally, all the same as Bandera." Once the song hits, Night Watch uses Lima to spoof a navigation signal to the missiles and make them think they're in Lima, Peru. Once the missile's confused about its location, it attempts to change direction. These missiles are fast -- launched from a MiG-31 they can hit speeds of up to Mach 5.7 or more than 4,000 miles per hour -- and an object moving that fast doesn't fare well with sudden changes of direction.

Microsoft has released the source code for Zork I, II, and III under the MIT License through a collaboration with Team Xbox and Activision that involved submitting pull requests to historical source repositories maintained by digital archivist Jason Scott. Each repository now includes the original source code and accompanying documentation.

The games arrived on early home computers in the 1980s as text-based adventures built on the Z-Machine, a virtual machine that allowed the same story files to run across different platforms. Infocom created the Z-Machine after discovering the original mainframe version was too large for home computers. The team split the game into three titles that all ran on the same underlying system.

The code release covers only the source files and does not include commercial packaging or trademark rights. The games remain available commercially through The Zork Anthology on Good Old Games and can be compiled locally using ZILF, a modern Z-Machine interpreter.

Adobe is buying Semrush for $1.9 billion in a move to supercharge its AI-driven marketing stack. Reuters reports: Semrush designs and develops AI software that helps companies with search engine optimization, social media and digital advertising. The acquisition, expected to close in the first half of next year, would allow Adobe to help marketers better understand how their brands are viewed by online consumers through searches on websites and generative AI bots such as ChatGPT and Gemini. "The price is steep as Semrush isn't a massive revenue engine on its own, so Adobe is likely paying for strategic value. The payoff could be high too if Adobe can quickly turn Semrush's data into monetizable AI products," said Emarketer analyst Grace Harmon.

"While we are positive on Adobe restarting its M&A engine given the success that it has seen with this motion over the years... this deal likely does little to answer the questions revolving around the company's creative cloud business," added William Blair analysts.