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Submission Mindless Internet Chatter Predicts Blockbusters and Bombs->

sciencehabit writes: Why did The Avengers blow the roof off the box office, while Battleship sank to the bottom of the sea? Blame internet chatter. The number of times a film is mentioned in blog posts and social media strongly reflects how much money it is pulling in at the box office, according to a new model developed by Japanese physicists.
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Mindless Internet Chatter Predicts Blockbusters and Bombs

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FORTUNE'S FUN FACTS TO KNOW AND TELL: A firefly is not a fly, but a beetle.