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Submitting a review for consideration is easy; please first read Slashdot's book review guidelines. Updated: 2008114 by samzenpus

Comments: 176 +-   Source Claims 240K Kindles Sold on Monday August 04 2008, @06:59PM

Posted by kdawson on Monday August 04 2008, @06:59PM
from the drm-and-all dept.
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Naturalist writes "Exact data on (the Linux-powered) Kindle sales figures have been hard to come by. Amazon is notoriously tight-lipped about it, and although CEO Jeff Bezos did give some Kindle-related information back in July, the company has yet to break out how many readers it has sold to date. Now TechCrunch claims to have spoken to a source close to Amazon with direct knowledge of the company's sales figures. According to this unnamed source, Amazon has sold 240,000 Kindles to date, for an estimated hardware revenue between $86 million and $96 million; media sales would push the total above $100M." We've been following the Kindle since its launch nine months ago.
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  • by ForestGrump (644805) on Monday August 04 2008, @07:02PM (#24474671) Homepage Journal

    You know you're reading slashdot when the number given is 1,000 times off.

    240,000 is not 240 million

  • by Wordplay (54438) <geo@snarksoft.com> on Monday August 04 2008, @07:04PM (#24474695)

    Sales figures look much more exciting in roman numerals!

    • Re: (Score:3, Interesting)

      Is that what it's about? Who came up with the lousy idea of mixing modern and ancient number systems?

  • by frovingslosh (582462) on Monday August 04 2008, @07:11PM (#24474757)
    for an estimated hardware revenue between $86 million and $96 million; media sales would push the total above $100M. What in the world is this saying? Lets take a figure lower than the midpoint and call the hardware sales $90 million (although one should be able to get it closer than within ten million dollars if you have the real number sold, since Amazon sells direct and the price is well known). That would only leave about $10 million or so for media sales. Are we really saying that people who shell out all of this money for the DRM encumbered Kindles are not spending more than about 12 percent of that price for stuff to read on it? Seems like a very expensive toy to buy if you're not going to actually use it, yet that's what the numbers here seem to be claiming.
    • ah but that's the thing, you can read slashdot on the kindle, I'm not sure if it's free or not, they like to charge $9.99 for things, but you are paying $400 for a device that has much less expensive hardware, and doesn't charge the end user for their bandwidth, despite using cellular data service...

      "More than 350 top blogs from the worlds of business, technology, sports, entertainment, and politics, including BoingBoing, Slashdot, TechCrunch, ESPN's Bill Simmons, The Onion, Michelle Malkin, and The Huffing

      • Re: (Score:3, Informative)

        Usually you can get blogs delivered automatically for about $1-2/month, or you can access them via the internet app for free, and its not too much more difficult if you set up google reader or something like that. Magazines like Time and Newsweek are $1.50/month.
  • Great Title (Score:5, Funny)

    by EdIII (1114411) * on Monday August 04 2008, @07:11PM (#24474759)

    When I read the 240M title I wondered where my Kindle was in the house and why I could not remember even buying it :)

  • by darjen (879890) on Monday August 04 2008, @07:14PM (#24474789)

    If I was an investor in Amazon, I would be upset that they are not releasing any numbers. I would certainly no longer hold a position in them. It looks pretty small when you think about how many devices Apple and Nintendo are selling.

    • by dgatwood (11270) on Monday August 04 2008, @08:00PM (#24475111) Journal

      Put in perspective, if the numbers I'm seeing on websites about iPhone sales are correct, this puts the kindle somewhere on the order of 10-20 days worth of iPhone sales.... Yeah, not that great. Book reading on an existing device is useful and a lot of people will do it. Buying a special piece of hardware whose primary purpose is book reading... definitely a niche market, particularly when it costs about twice as much as an iPhone (carrier subsidized) that does so much more....

      • by JakeD409 (740143) on Monday August 04 2008, @08:10PM (#24475179)
        The main advantage of the Kindle over the iPhone is actually the fact that it's not a phone; do you realize how high you jump when you're sitting in a quiet place deeply into a horror novel, and right at the scariest part, the damn thing RINGS at you?!
      • Welcome to Slashdot, where if you can't be the absolute best at everything, you might as well not bother at all.

      • The magic pricepoint is $50-$100. They would be wiser to make the Kindle as cheap as possible, then charge a bit extra for the download if necessary. The bandwidth to transmit a compressed book can't be that much. But $360 for the Kindle? No way.
          • by LaughingCoder (914424) on Tuesday August 05 2008, @06:28AM (#24478039)

            it tries to do too much with the whole EVDO data thing

            Obviously you have had no experience with a Kindle. The EVDO is the "special sauce". I have owned one for 8 months and I love it. I use it every day. I am reading (buying) about 3 books a month (each book is about $6, best-sellers are more like $10, but I usually wait until they "age" a bit). Plus I shut off my newspaper ($30/month) and get it delivered to my Kindle instead ($10/month), so in the end my monthly outlay for reading materials is unchanged while I am essentially getting 3 books/month for free. So from that perspective, my $400 initial outlay (I was an early adopter before the price drop) will be paid for in 33 months. Anyhow, what makes this device really attractive to me is the (free) wireless. Being able to browse their book collection (which is substantial), download and read a few chapters (for free) anywhere, anytime, is extremely addicting. And being able to buy the book and be reading it in less than 30 seconds is a convenience I've grown to "need". In the morning when I turn it on, there is my newspaper - I don't have to boot the PC, connect the USB, do the "syncing" thing, it's just delivered automatically. Built in web-browsing for checking the occassional baseball score or my email is also a big plus. Yes, the hardware is a bit clunky (too many next page buttons - there is no place to hold the thing), and the industrial design looks like something from the 80s, but the battery lasts a good long time (many days if you turn off the wireless and just use it as a book) and the display is very easy on the eyes. Never having to tether to a computer is a really big deal for me - don't knock it until you've tried it.

      • by jwiegley (520444) on Monday August 04 2008, @09:42PM (#24475731)

        Buying a special piece of hardware whose primary purpose is book reading... definitely a niche market

        Yeah, but... I've been on Holiday in London for the past month. I take the tube (when it's actually running) everywhere and I've got to say the US$700 I spent on my iRex iLiad and about US$100 worth of novels has been a godsend on the train. The batteries last all day, bright light only improves the readability and much more portable than a laptop.

        It may be a niche market but it has potential. Unfortunately, the only way this potential is going to be achieved is if the corporate players get their collective heads out of their ass and standardize on one, decent, open, portable format.

        They also have to port previous works into an electronic format. Try to find Robert Ludlum's books on mobipocket format. You can't, at least not the pre-death publications. Dale Brown? "Oh yeah, let's pick every other book to publish." What idiot does that. If I'm going paperless then I'm going paperless.

        DRM is tolerable but there's no reason you can't have an open format that supports DRM.

        The people that dreamed up these different formats have done such a poor job it's not funny. PDB don't support different typefaces. PDF's don't reflow. HTML isn't going to support DRM and you need to zip to capture multiple files. Kindle isn't compatible with anybody else, lit is closed. While I find mobipocket tolerable try accurately converting any of the others to mobipocket. They're all just a kludge. Concepts of "paragraph", "chapter", "lists" and "Table" all are meaningless in these formats and essential concepts for reflowable layout. Basically, a quick experience in trying to convert formats and you will quickly understand that the people who designed these "formats" know nothing about capturing and encoding information.

        Until they get a clue eBooks are dead in the water. (And I like mine, that should tell you something.)

  • Especially when Bezos himself probably bought about 239,990 of them.
  • ugh (Score:5, Insightful)

    by bcrowell (177657) on Monday August 04 2008, @08:42PM (#24475341) Homepage
    It's fine that a lot of people seem to like the thing. Reasons I'm not interested:
    • $360 is way too much.
    • DRM.
    • The methods for importing PDF files sound like a hassle.
    • The TOU say you can't sell or give away your books.
    • There are only 145,000 books available. That sounds like a lot, but it's really not.

    I can see how it could come in handy if you're on vacation and want to travel light, but IMO that's not nearly enough to overcome the negatives. I'll probably get an e-book reader in 2030 or something. There's no rush. First I want to see someone get it right.

    • Re: (Score:3, Informative)

      I like your first statement. I must say, as a Kindle owner I perfectly understand your point of view. Here's the way I see it

      1. The cost was fine for me, but I'm also a young guy with a decent job so I've got some disposable income.
      3. PDF's can't transfer well because of the size of the screen... I do wish there were an easy way to read technical papers on it though, I dont see it until the E-ink comes down in price and improves durability though.
      4. Again, I've got adequate money right now, if its a book

    • Re: (Score:3, Interesting)

      You forgot one - for a modern device in a culture that is bent on style, the kindle is quite hideous. iPhone, iPod, iMac, etc...though I'm not a big Apple fan (I do own an iPod), the style factor is why these things sell. The Kindle looks like it's still a prototype.

  • by DeathSquid (937219) on Monday August 04 2008, @09:58PM (#24475837)

    Books are cheap in the U.S. and people have a lot of room to store them, so Kindle is definitely a niche product in its domestic market. However, in other countries books are expensive and often space is at a premium. Kindle offers huge advantages, and would be wildly successful in these markets.

    How does Amazon respond to this market need? They refuse point blank to sell kindle devices or media to anyone outside North America.

    Sure, whispernet is NA only. But a USB connection works just as well...

    What sane company ignores its largest potential market? And when it does, the writing is on the wall. If I was a shareholder, I would be livid.

    So the only question that remains is why Kindle is being set up for failure? Simple incompetence? Xenophobia? Or something more subtle?

    • Re: (Score:3, Interesting)

      I'll take a guess that it's nothing to do with any of that. The name "Kindle" gives you a clue if you know anything about the historical relationship between publishers and distributors. Burning books. Basically, publishers hate (and I mean hate) distributors. Not only does distribution means high costs, it means massive restrictions on what publishers can publish. Poetry? Philosophy? Not a hope in hell: if it doesn't sell within a week, those tiny shelves need to be stacked with some crap that does. Lowest

    • Re: (Score:3, Interesting)

      Now if only they could "kindle" some interest in the darned things and make the media format open we might have something to be excited about.
      • I am usually keeping an eye on Linux projects that have a certain size, but this is honestly the first time I hear about this.

      • Re: (Score:2, Interesting)

        It is open enough with support for the Mobipocket software. Easily create supported books. I just bought the Sony PRS-505 because of just released firmware supporting EPUB and Adobe DRM. Really like the Sony reader.
        • Re: (Score:3, Interesting)

          I have one too and I love it. The only negative is that if I use Calibre (the Linux software) I cannot use the Windows software (that comes with the ebook).

          It isn't that important but having the ability to sync with my Vista Laptop and my Linux desktop would be nice.

        • Re: (Score:3, Insightful)

          With DRM/TPMs being legally protected now there's a big push in the copyright industry to move to protected digital forms. When content is surrounded by DRM/TPMs then they can remove fair use or anything that law makers provide.

          I'm normally among the first to smell a Treacherous Computing/Digital Restrictions Management dystopia, but can't "e-paper" be photocopied or scanned? I'm picturing a solenoid or two and a short program that synchronizes the "next page" button with the "scan/copy" button here.

    • No, No!

      They sold 240 MegaKindles, each of which is one seventh the physical size of the Library of Congress.

    • Funny thing is I nearly believed the 240k figure. I've barely heard a peep about the kindle since it launched.
    • Whoa, copy-paste madness. It looked good in the preview.

      Let's try that again:

      "Dear Customers," begins the message from Bezos. "We continue to be astonished at your insatiable hunger for Kindle: our earth-shattering nirvana delivery system."

      "To date, we have sold more than three hundred Kindles for every man, woman, and child on planet Earth," the note continued, "That's over two trillion Kindles in just six months."

    • That's true in some markets, but in typical day-to-day use, k=thousand and M=million. There's only one other time I can recall 'MM' being used for million, and it was also in the context of sales/revenue.

      It's like "milliard" - not technically wrong, but you'll confuse the fuck out of most people with it.

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